Monday, March 23, 2009

paul renner//bauhaus



Paul Renner was a German typeface designer.  He is most known for the Futura typeface that he created in 1928. According to wikipedia, Renner was interested in fusing the gothic and roman typefaces therefore creating a bridge between the traditional and modern.  The orange and black brochure and poster were created by carol king. I chose to include her piece in my research because i think her piece really showcases Renner's style. I have also included a cover shot and link to a preview of the Art of Typography, a book about paul renner. 

Thursday, March 5, 2009


Betty Boop 1930's








Bratz 2001







Monday, February 16, 2009

Paul Rand//Logos



U.S. Satellite Broadcasting 1995//I like this logo because the colors and the way the letters are positioned immediately make you think about a satellite. 




Enron 1996//This logo seems to present Enron as a large corporation because of the way it is a building/capitalE







Ford Motor Company 1966//I think this logo positions Ford as racing brand. 




William Bradley//Catalog of the Overman Wheel Company



















William Bradley is an American credited with being apart of the creation of the Art Nouveau Movement. This was the 1899 catalog and the last that Bradley designed for the Overman Wheel Company. I like this piece because it is an art piece with Art Nouveau characteristics, but it also serves the logical function of advertising the new Overman Victor Bicycle. 

Friday, February 6, 2009

Saul Bass//Casino Title Credits


















































Bass was associated with the International Style. These are the title credits from the 1995 movie Casino. This is one of the last works completed by Bass. I really like this piece because of how appropriate it is for the movie. Bass was very skilled at picking out the important themes in movies and expressing those themes creatively. This website has info about other movie credits that Bass created.